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Practical guides on getting your brand recommended by AI assistants. No hype, just what to check and change.

1 October 2026, 5 minute read

Which questions should you track? Start with how your customers actually ask

A simple method to pick 15 questions that matter, including Hinglish ones, and avoid tracking vanity queries.

Read the guide
  • 29 September 2026, 5 minute read

    Can ChatGPT read your store? Check your robots.txt in five minutes

    Which AI crawlers exist, what each one is for, and how to check and change your robots.txt on Shopify.

  • 22 September 2026, 6 minute read

    What is GEO? A plain guide for Shopify and D2C founders

    Generative engine optimisation explained without jargon: how AI assistants pick brands, and the three things you can do about it this month.

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